![]() He also recently took a 12.5% stake in the luxury goods company Mulberry, as he seeks to push his retail empire upmarket. In the Ashley brand stable you’ll also find Karrimor, Kangol, LA Gear, No Fear, Title, Voodoo Dolls, Everlast Worldwide, USC, Cruise, Van Mildert, Firetrap, No Fear, Hot Tuna, Eybl and Debenhams – and that list is not exhaustive. He bought Donnay in 1996, Lillywhites in 2002, then Lonsdale – all of them easy pickings for Ashley because they were all suffering financial difficulties. He did well, but things really began to motor when Ashley began acquiring brands in the late 1990s. He left school at 16, and two years later kicked off his career with a £10,000 loan from his family to start Michael Ashley Sports. How did he do it? Buying brands, basically. ![]() He’s rich then: yep, worth around £1.976 billion, according to the 2019 Sunday Times Rich List. What does he do? He’s the CEO of Sports Direct, owner of House of Fraser, and owner of Newcastle United, which he has been trying to sell pretty much since he bought it in 2007 for £135 million. ![]()
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